Free guide
You’re Allowed to Not Be Glowing

Maybe you are pregnant, and everyone keeps asking if you are excited, and inside there is just a flat grey nothing where the excitement is supposed to be. Maybe the baby is here, you love them, and you still cried in the pantry at 2am. Whether it started before your baby arrived or after, you are in the right place.
You are not a bad mother, and you are not broken. What you are feeling is common across pregnancy and new motherhood, it has a name, and there is even an effective treatment option that doesn't put any medication into your body or your baby's.
Why we wrote this guide
The Honest Conversation No One Started With You
Our Chief Medical Officer, Dr. Kartiki Churi, is a psychiatrist, an outspoken advocate for taking women’s mental health seriously, and a mom of two. The thing she wishes someone had said to every woman at the twenty-week scan is simple: pregnancy does not feel magical for everyone, and that does not make you ungrateful, and it does not make you a bad mother in the making.
Dr. Kartiki Churi, on writing this eBook
A Peek At What Is Inside
The Fog Map
Self-regulation statements
The good enough mother idea
The Drug-free Option Nobody Told You About (And Insurance May Cover It)
For pregnant and breastfeeding moms, one of the biggest advantages is that this treatment isn’t a medication. Nothing enters your bloodstream, which means nothing crosses the placenta during pregnancy or passes into your breast milk while breastfeeding.
Deep TMS uses gentle magnetic pulses similar to the magnetic fields used in MRI technology to stimulate the brain circuits involved in regulating mood. During treatment, you relax in a comfortable chair for about 20 minutes. When the session is over, you can drive yourself home and return to your normal daily activities.
In a real-world study in Psychiatry Research, about 82 percent of people responded and about 65 percent reached remission.
What it costs
Insurance coverage is based on your treatment history, not whether you are pregnant. If you have tried two or more adequate antidepressant trials without sufficient improvement, pregnancy itself does not affect your eligibility.
For patients with commercial insurance, out-of-pocket costs are often limited to a specialist copay, typically around $20–$50 per treatment session, depending on your individual plan.
The self-pay cost for a standard course of treatment is $5,500.
At this time, Colorado Medicaid does not provide coverage for Deep TMS.

